Hi there ;-) 

A lead is a person or business that may eventually become a client. ​

Hot leads are qualified contacts who need the product or service you offer and are interested and able to buy from you very soon.

Interested in hot lead generation services?

Find out more here.

The sales activity involved researching, engaging, and nurturing new prospects so they eventually become paying customers for the business.

Technology companies are business that provides a digital technical service/product/platform/hardware, or heavily relies on it, as its primary revenue source.

Key Performance Indicators (KPIs) indicators of progress toward an intended result. KPIs provide a focus for strategic and operational improvement, create an analytical basis for decision making and help focus attention on what matters most.

Managing the use of KPIs includes setting targets (the desired level of performance) and tracking progress against that target. Managing with KPIs often means working to improve leading indicators that will later drive lagging benefits. Leading indicators are precursors of future success; lagging indicators show how successful the organization was achieving results in the past.

Exhibitions are trade shows at which businesses in a particular industry promote their products and services.

We can help you to grow your exhibitions' ROI by ensuring meeting with decision-makers in your target market. Learn more here.

For most salespeople, social selling on LinkedIn is a way of life. They keep their profiles in tip-top shape, look up their prospects' profiles before calling or emailing, and keep close tabs on what potential customers post in groups. Reps also know how to search for prospects and narrow results by industry, company, location, and other specifications.
In other words, they're experts in the basics of LinkedIn prospecting.

Interested in knowing about LinkedIn and social selling? Find out our training services here.

Networking events are the process of trying to meet new people who might be useful to you in your job, often through social activities as events.

We can help you to organize amazing networking events for you and ensuring meetings with decision-makers in your target market. Learn more here.

Return on investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of a number of different investments. ROI tries to directly measure the amount of return on a particular investment, relative to the investment’s cost.

To calculate ROI, the benefit (or return) of an investment is divided by the cost of the investment. The result is expressed as a percentage or a ratio. 

We can help you to grow your exhibitions' ROI by ensuring meeting with decision-makers in your target market. Learn more here.

Social selling is about leveraging your social networks to find the right prospects, to build trusting relationships, and ultimately, to help you achieve your sales goals by answering prospect questions and offering thoughtful content until the prospect is ready to buy.

Interested in knowing about LinkedIn and social selling? Find out our training services here.

Brand ambassador is a person, who is paid to endorse or promote a particular company's products or services.

​

Also called an influencer, who is a person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.

Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.
Essentially, if a marketing campaign involves digital communication, it's digital marketing.

Business development is the activity of pursuing strategic opportunities for a particular business or organization, for example by cultivating partnerships or other commercial relationships, or identifying new markets for its products or services.

Soft skills are personal attributes that enable someone to interact effectively and harmoniously with other people.